Blast Off: Welcome To AXS
Join the hosts for a welcome to set the stage for the offical day of interactive experiences, mind blowing-keynotes, deep interviews, rich conversations, and networking.Read more
CR Talk: Ambient Experiences - How AI Driven Smart Services Will Deliver AX
The combination of machine learning, deep learning, natural language processing, and cognitive computing will change the ways that humans and machines interact with our environments. AI-driven smart services power ambient experiences. These systems will sense one’s surroundings, know one’s preferences are from past behavior, and subtly guide people and machines through their daily lives in ways that will truly feel seamless and behind the scenes. This quest to deliver AI driven smart services across all industries and business processes will usher the most significant shift in computing...Read more
Brain Trust: The Secret To Great Journey Orchestration
Journey orchestration has evolved. Beyond RPA, BPM, process mining, AI automation, mass personalization at scale is among us. Organizations must figure out how to improve mass personalization at scale and build around the customer. Join these visionaries as they share the state of the market, what's real today, and what lies ahead in the future.Read more
Keynote: Redefining CX In An Age Of Ambient Immersion
Market Maker: Fireside Chat with Oracle's Des Cahill
Get ready for an interactive chat with Liz Miller, who for years lead the prestigious CMO Council and Des Cahill, a veteran of CRM and CX leading the charge at Oracle. This no-hold barred interview will touch upon all topics and go in to the hear of what's next in Ambient Experiences. Read more
Market Maker: Fireside Chat with the Godfather of CRM - Paul Greenberg
Twenty-first century customers are demanding more than ever - they will communicate with a company in whatever channel they need to at the time they want to. They want their interactions with the company to be seamless, convenient and simple. They want to get whatever it is they want to do with your company done as fast as possible. AND they want more than just good products and services, products, services, the tools they need to control their interactions with your company and consumable experiences. All in all, if you can't compete by engaging them in ways that make them want to come...Read more
Executive Exchange: Building Iconic Brands Through Experience
Every touch point is a physical and digital representation of the brand. Crafting the right amount of frictionless and friction based experiences will define, reinforce, and amplify the brand. Learn from the AX experts what works, what's a waste of time, and what's a must deploy strategy.Read more
Solar Flare: Energy and Bio Break
Take the time to re-up on the key food groups of caffeine, sugar, salt, carbs, and fat. Catch a speaker or panelist in the hallway to chat and share an insight or make a connection. Use this time to get that last call in, respond to a text, or get to the bathroom. See you soon as this action packed day continues!Read more
Keynote: CXO Call to Action as CX Takes Hold
Market Maker: Fireside Chat with SAP's Esteban Kolsky
Join the Godfather of CRM, best selling author of CRM at the Speed of Light, and exectuive producer of the CRM Evolution Event from 2009 to 2017; Paul Greenberg as he interviews Esteban Kolsky, Head of CX Strategy at SAP, considered to be one of the foremost experts in customer engagement strategy and CRM technologies. Read more
AX Gurus: Inside The Patient Care Journey - Lessons Learned For Other Industries
This in-depth AX gurus case study will go deep into the patient care experience. Learn how one healthcare system revamped its approach to patient care. Discover what was required from a sponsorship, leadership, technology, change management, and lessons learned.Read more
Executive Exchange: Marketing's Evolution In The Experience Economy
This in-depth AX gurus case study will go deep into the patient care experience. Learn how one healthcare system revamped its approach to patient care. Discover what was required from a sponsorship, leadership, technology, change management, and lessons learned.Read more
Brain Trust: A Team of Rivals - Capturing the Best of What Marketing, Sales, and Service Bring to Customer Experience
Between department heads and technology vendors, there's a toss-up for who takes the lead in shaping customer experience. Marketing, sales, and service each have their own views of the world -- what are those important distinctions and how can we bring the best of them together within an organization?Read more
Lunch
Market Maker: Fireside Chat with Salesforce.com's Jason Wild
Join Nicole France as she discusses the future of Customer Understanding with Salesforce.com and show case where the future will lie.Read more
Industry Insights: Inside How Sports Delivers on Ambient Experiences
Join this panel to understand how professional sports teams, which are mid-sized organizations with limited budgets and mega brands, deliver on experience as differentiators and reinforcers of their brand.Read more
Immersive Experience
Time to roll up our sleeves, get our hands down and dirty and try to solve some experience problems...or at least answer a couple questions. See and feel how augmented reality, mixed reality, and 5G will converge to transform experiences. Discover how customer experience professionals using spatial computing will transform and create new interactive and engaging experiences.Read more
Industry Insights: Comms, Media, Entertainment, and Tech
The convergence of content, network, and tech brings the realization of data driven networks to a convergence of industries. Comms, Media, Entertainment, Hospitality, Travel, and Consumer Tech will blend in a battle for new monetization models in ads, susbscriptions, memberships, and digital goods. What will this future look like?Read more
Solar Flare: Energy and Bio Break
Take the time to re-up on the key food groups of caffeine, sugar, salt, carbs, and fat. Catch a speaker or panelist in the hallway to chat and share an insight or make a connection. Use this time to get that last call in, respond to a text, or get to the bathroom. See you soon as this action packed day continues!Read more
First Principles: The Future of Brand - Inclusion, Diversity, Accesibility, and CSR
The Future of Brand is purposeful, responsible, inclusive, and accessible. Join a discussion on first principles on what it takes to drive autheniticy and human experiencees in a post-digital world.Read more
Visionaries: Building Experiences In a Post-Digital World
Workshop: A Team of Rivals
Who takes the lead in shaping customer experience? What views into the customer's experiences does each part of the organization bring to the CX team? The reality of superior experience realization will be a team of rivals, focused on the customer and aligned on strategy. So what is the reason to believe that our rivals can rally around? Is the customer enough...or is there more? How can we bring the best of them together within an organization?
This interactive workshop will ask attendees to build an ultimate fantasy team of rivals, purposefully gathered to strategize and steer...Read more
Final Thoughts: Learnings, Big Ah-Hah Moments & Final Words
Freshen Up
Drop your bags at the hotel and get changed for the AX50 Induction Ceremony and Gala Dinner. Crank out one last email, respond to that last voice mail. We'll see you soon at the rooftop venue in the heart of downtown ATL!Read more
Transportation to Evening Event
Catch the luxury coaches to one of Atlanta's premier rooftops where the AX50 induction ceremony will commence. Meet outside the hotel lobby or feel free to take your favorite ride sharing service. If you got the means, there's a helipad for you to land in.
Cocktails start at 7:00 pm so don't miss out!
Here's the address if you go it alone:
Ventana's - 275 Baker St, Atlanta, GA 30313Read more
Welcome and Cocktails
It's time to connect over a favorite beverage. Recap the day, catch up with someone on stage, go deeper on a conversation as we warm up to the AX50 induction ceremony and dinner!Read more
The AX50 Induction Ceremony and Gala Dinner In The Heart of Atlanta's Rooftop Scene
Experience the modern style and an energy of Vetanas. Catch the panoramic views of Atlanta skyline one block from the CNN Center, Philips Arena, Georgia World Congress Center, Mercedes-Benz Stadium, American Cancer Society and AmericasMart. We'll be occupying the 10,000 square feet of space in the middle of downtown Atlanta.Read more
Gala Dinner
Enjoy the gala dinner in peace. No talks, keynotes, or time share presentations! Join us for just great conversations and networking with your new found friends.Read more
The 2020 AX50 Induction Ceremony and Gala
Join the 2020 Ambient Experience winners as they are recognized and inducted at the AXS gala dinner. Read more
AX50 Celebration
Resident DJ's Brent Leary and Ray Wang will play the latest hits, catch you up on memories, and take you into the night as we celebrate the AX50 winners and the 2020 Ambient Experience Summit!Read more
Insomniacs Club
Join us for more. We'll probably convene back at the hotel or at a bar near the AX50 gala and enjoy downtown Atlanta.Read more