Configure, Price, Quote (CPQ) is often seen as just a sales tool. Constellation analyst Liz Miller explains how CPQ can be a critical part of customer experience (#CX) and a valuable source of high-quality #data for business. đź“Š
CPQ solutions must go beyond streamlining the quoting process. They should integrate with the broader #tech stack, leverage #AI for guided selling and recommendations, and provide a visually engaging experience for customers.
đź’ˇ Liz highlights PROS Smart CPQ as a stand-out solution bringing deep pricing expertise and data-driven capabilities to the #B2B CPQ space. Watch below to learn about CPQ potential & why PROS should be considered in your technology buying considerations.