IBM will make its watsonx.data available on Amazon Web Services as a managed SaaS service available in AWS Marketplace. In addition, IBM Consulting will expand its AWS partnership to train 10,000 consultants on AWS generative AI services, use cases and best practices.

To start, IBM Consulting said its exclusive AWS partnership will focus on the following:

  • Contact Center Modernization with Amazon Connect, which will include summarization and categorization for voice and digital interactions with generative AI.
  • Platform Services on AWS, which will use generative AI to manage IP Ops, automation and platform engineering.
  • Supply Chain Ensemble on AWS, a virtual assistant designed to optimize inventory, cut costs, streamline logistics and assess risk.

The broadened partnership with AWS is a nice win for IBM, which is looking to make its watsonx platform more widely available. IBM said it will make watson.ai and watsonx.governance available on AWS by 2024. For AWS, the deal with IBM Consulting will add throughput in the enterprise.

Constellation Research analyst Holger Mueller said:

“Enterprises need to use AI to their advantage – but need help to implement it – so AI cloud vendors and system integrators expand their alliances to serve enterprises better. The IBM and AWS partnership is of interest due to the focus areas and possible prebuilt offerings. As a CxO looking for these use cases these partnerships are good news. It remains to be seen how long the exclusivity will hold but this is a coup for IBM.

More important than the service announcement is that IBM Is making watsonx available as first citizen on AWS Marketplace. It makes sense to start with watsonx.data – as data is the foundation of AI and joint customers will have to start there. It's good to see watsonx.ai and watsonx.governance following suite in 2024."

Other key parts of the IBM and AWS partnership include:

  • IBM Consulting will integrate AWS generative AI services into its IBM Consulting Cloud Accelerator.
  • IBM is one of the first AWS partners to use Amazon Bedrock.
  • With the addition of watsonx.data to the AWS Marketplace, IBM is expanding its footprint on AWS. The two companies have committed to making it easier for joint customers to use IBM's data, AI and security software on AWS.

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