We are thrilled to announce our annual Ambient Experience 100 (AX100), an elite list of global executives focused on transforming both customer and employee experiences across their markets and organizations. These leaders represent an exclusive cadre of rule breakers, peers and influencers willing to rethink possible. 

They know what it takes to redefine business models, craft authentic experiences, break barriers and then some. 

Our team collected nominations from peers, industry influencers, technology vendors, and analysts, and completed the comprehensive processes over the past six months. They looked for the following key traits and actions among the AX100 leaders:

  • Thinking outside of the box and breaking the status quo through bold measures
  • Activating and advancing engagements that start with data and advance durable, profitable relationships
  • A willingness to explore and experiment, especially with new engagement forms and formats
  • Making real impact by guiding their organizations to reinvent themselves and disrupt their industries

Congrats to this year’s AX100! They receive an exclusive invitation to the Ambient Experience Summit (AXS) in Woodinville, Washington and will be celebrated at the induction ceremony on February 25. These leaders will share valuable insights and lessons learned in their own transformations at the event.

2025 AX100 Leaders:

  • Russ Aaron, VP of HR at Gold's Gym
  • Christopher Ager, Chief Commercial Officer at Taskrabbit
  • Kenny Ahn, CHRO at Wang Global net
  • Uma Amuluru, EVP & CHRO at Boeing
  • Lisa Bahr, Chief Customer Experience Officer at Metrolink
  • Carissa    Bailey, Employee Experience Manager at SpaceX
  • Deborah Borg, CHRO, Comms and D&I Officer at International Flavors and Fragrances
  • Lori Bradshaw, Managing Director, Guest CARE at Alaska Airlines
  • Troy Brice, Chief Customer Experience Officer at UCare
  • Prasanna Chan, Head of Data, Analytics & Tech Enablement at Wayfair
  • Cherie Cohen, Global Chief Revenue Officer at World Surf League
  • Robert Craig, Chief Operating Officer at The Accounting Lab
  • Jeannine D'Addario, CMO at Devry University
  • Cori Davis, Chief People Officer at Genentech
  • Jason Delles, Chief Growth Officer at Eide Bailey LLC
  • Christine  Deputy, Chief People Officer at Expedia Group
  • Sicily Dickenson, CMO at Sun & Ski Sports
  • Laurie Dornan, CHRO at The Greenbrier Companies
  • Laura Edwards, Vice President, Human Capital & ESG at Frazier Health Care Partners
  • Kevin Flynn, COO at Premier Opthamology
  • Diane Frost, Global Chief Growth Officer at Kraft Heinz
  • Roman    Fry, Chief Growth Officer at AnewHealth
  • Beth Galetti, SVP People eXperience and Technology at Amazon
  • Oracio    Galindo, Head of Employee Experience at Los Angeles Rams
  • Brenda Gleeson, SVP, Director of the Customer Care Center at OceanFirst Bank
  • Courtney Goldstein, CMO at Vail Resorts
  • Lisa Goren, SVP, Chief People Officers at Legacy Health
  • Cheryl Guerin, EVP Global Brand Strategy & Innovation at Mastercard
  • Sarah Gustat, Chief Growth Officer at Taste Swoon
  • Jonathan Halvorson, Global SVP Consumer Experience at Mondelez
  • Ashley Haynes, Director of Customer Operations at Aeroflow Healthcare
  • Daniel Head, Director, Global Performance Marketing and CRM at Yeti
  • Melissa Hobley, CMO at Tinder
  • Mike Howard, Director of Employee Listening at HP
  • Eric Hunn, SVP of People at Bellring Brands
  • Jean-Paul Jansen, CMO at Mars Pet Care NA
  • Jenna Johnson, Chief Growth Officer at Northwestern Mutual
  • Raquel    Kars, EVP, Chief People Officer at BECU
  • Michele Kauffman, Chief Growth Officer at Cushman & Wakefield
  • Sara Kelly, EVP and Chief Partner Officer at Starbucks
  • Melissa Kramer, CHRO at Target Corporation
  • Jeff Krauthammer, CHRO at Madison Air
  • Anne Lang, CHRO at Grant Thornton
  • Angela Lentz, Chief People Officer at Daimler Trucks North America
  • Steve Lombardo, CMO at Koch Industries
  • Robin Lykins, CPO at Branch
  • Laura Macdonald, Chief Growth Officer at Hotwire
  • Angela Mancuso, CHRO at AIT WorldWide Logistics
  • Christian Manzella, Head of Digital/UX at Ford Pro
  • Monique Matheson, EVP, CHRO at Nike
  • Stephanie McCarty, Chief Marketing Officer at Taylor Morrison
  • Carolyn Mellor, Chief Growth Officer at Alteryx
  • Mark Moir, VP HR Operations at Mercy
  • BJ Moore, CIO    at Providence Health (ex)
  • Jon Nelson, VP Digital & Contact Center Technology at Premier America Credit Union
  • Nick Nunes, Managing Director & Head, Enterprise Social at BMO
  • Matthew O'Rourke, Head of BioLife Brand and Insights at Takeda
  • Grant Ostir, Chief Executive Officer at Western Financial Group
  • Jaylene Owen, HR Director at Hames Corporation
  • Lisa Price, CHRO at Nordstrom
  • Whitney Pye, CMO at BGZ Brands
  • Amondo Redmond, Head of Marketing - North America at Foot Locker
  • Raja Renganathan, Chief Growth Officer at Randstad Digital
  • Ben Roberts, President and COO at OfficePartners 360 (OP360)
  • Thomas Rocharz, Director, Contact Center at Cape Air
  • Alberto Rodrigues, Director, Business Intelligence, Platforms and Data at L'Oreal 
  • Eduardo Rosini, Chief Growth Officer at Sage
  • Andy Schneider, SVP People at Alaska Airlines
  • Randi Schocket, CMO at Angel Kids AI
  • Brady Schwab, Chief Growth Officer at Right At Home
  • Becky Smith, Chief Revenue Officer at SECU Credit Union
  • Janette Smrcka, VP of IT at SoFi Stadium
  • Brian Snodgrass, VP, Employee Experience at Carbon Health
  • Dan Spaulding, Chief People Officer at Zillow Group
  • Jeffrey Stevens, CHRO & EVP at SUNY Upstate Medical University
  • Alison Stiefel, Chief Growth Officer at Everlane
  • Brian Stoner, VP of GPGS Americas at Hyatt Hotels
  • Michael Storey, Chief Experience Officer at RentSpree
  • Marlon Sullivan, EVP, CHRO at Johnson Controls
  • Kim Sullivan, Chief People Officer at Proofpoint
  • Ricardo Tadeu, Chief Growth Officer    at ABInbev
  • Christian Taubman, Chief Growth Officer at Redfin
  • Marisa Thalbereg, CMO at JCPenney
  • Tracy Ting, CHRO at Encore Capital
  • Stephanie Trautman, Chief Revenue Officer at Growth Leader (Ex Wipro)
  • Dara Treseder, CMO at Autodesk
  • Richelle Tustin Luther, EVP Corporate Affairs and CHRO at Columbia Sportswear Company
  • Holly Tyson, Chief People Officer at Cushman & Wakefield
  • Stephanie Urback, CHRO at CarParts.com
  • Doug Vandevelde, Chief Growth Officer at WW Kellog Co
  • Riju Vashisht, Chief Growth Officer at Genpact
  • Rashmi Vittal, Chief Growth Officer at BOL Agency
  • Michael Walker, VP of Employee Experience at Evergreen Treatment Services
  • Megan West, Chief Experience Officer at AAA Washington
  • Danelle Williams, Vice President, Personalization at Hilton Hotels
  • Heather Wilson, SVP, Head of Communications & Marketing at AccentCare
  • Mei Lin Wolff, EVP / Chief People Officer at Webcor
  • David Wright, Chief Commercial Officer at USSF
  • Michael Young, Chief Commercial Officer at Vitaquest
  • Sherrill Zack Kaplan, Chief Revenue Officer at Hand & Stone Massage

     

For more details about the listed executives, visit: https://www.constellationr.com/work-contellation/ax-leaders/ax100-2025

 

Business Research Themes

Data to Decisions, Digital Safety, Privacy, and Cybersecurity, Future of Work, Marketing Transformation, Matrix Commerce, New C-Suite, Next-Generation Customer Experience, Tech Optimization

Roles

Chief Analytics Officer, Chief Customer Officer, Chief Data Officer, Chief Digital Officer, Chief Executive Officer, Chief Financial Officer, Chief Information Officer, Chief Information Security Officer, Chief Marketing Officer, Chief People Officer, Chief Privacy Officer, Chief Procurement Officer, Chief Revenue Officer, Chief Supply Chain Officer