Tuesday, October 29, 2024 - 2:20pm - 2:40pm
Join Giuliana Coli from WPP, Raffaella Camera from Super League, and our very own Ray Wang as they explore how gaming platforms are transforming into dynamic social media hubs. They will discuss this fusion of entertainment, events and social interaction and importantly, what this means for the future of advertising, audience engagement and brand IP. They will also examine the role 3D technology plays in content creation and the potential for AI to disrupt and accelerate game and IP development cycle. Don’t miss this exciting discussion!
