This just in! 📣 FinancialForce announces its rebrand to Certinia to better reflect its evolution around delivering Services as a Business.

In the following interview, Chief Product and Strategy Officer Dan Brown explains to R "Ray" Wang why Certinia outgrew the "FinancialForce" name in its shift towards #customercentricity and #customersuccess.

Certinia's strategies are enabling enterprises like Hewlett Packard Enterprise and DocuSign to achieve successful #GTM strategies, improved operations, and better customer outcomes.

Keep an eye on Certinia as it keeps rolling out new and exciting projects in the coming months! #ServicesAsABusiness #PSA #CloudERPc