Eric has been working at the intersection of technology, human psychology and brands for over 20 years. He has held executive leadership positions for some of the top technology brands in the world including YouTube, Spotify, Google, and Instagram. Eric entered the business world through the doors of academia, earning his Ph.D. in psychology prior to running brand and creative strategy in award-winning advertising agencies. Most recently, Eric has served as a fractional Chief Marketing Officer for a variety of companies—from new start-ups to established organizations. He is currently the Chief Marketing Officer (CMO) in residence for Novio, a premium creative consultancy that helps give businesses meaning and purpose by telling authentically human brand narratives.