Sherrill Kaplan is the Vice President of Digital Marketing & Innovation at Dunkin’ Donuts, the largest coffee and baked goods chain in the world. In this role, she leads all Digital Innovation for the brand, and is responsible for all digital platforms including the DD Mobile App, The DD Perks Rewards Program, DunkinDonuts.com, CRM, DD email and payments, including the DD Card, Dunkin’s proprietary stored value card.
Before joining Dunkin’, Sherrill was the Director of Client Services at Cartera Commerce, a loyalty service company focused on card-linked offers. Prior to that, she was the Director of Product Marketing at Circles and the Director of Membership Rewards, Retail Partnerships at American Express. Sherrill got her start in marketing at Citi.
Sherrill has an MBA from the Daniels College of Business, University of Denver; and a BS in Special Education from Boston University.