Liz is a global tech innovation director at The Estée Lauder Companies, where she leads the first ever Global Tech Innovation Team that creates interactive consumer experiences and emerging tech opportunities for 20+ brands in the US, China, Europe and LatAm. She has over 15 years of experience in creating interactive consumer experiences, driving digital transformation and open innovation, producing impactful events, and building and managing global teams in the technology and consumer brands.

With two master's degrees - one in broadcast journalism from Columbia University and another in blockchain technology from the University of Nicosia, Liz is able to lead mixing deep tech knowledge and top communication skills. She is a passionate advocate and educator of AI, Web3, sustainable and inclusive technologies. Her work includes establishing innovative global programs, creating cross-departmental collaboration channels, and the creation of innovative marketing campaigns and digital solutions .

Liz is also a global thought leader and a former founder of two successful startups that were acquired by leading media and trends insights groups.