Box launched new AI features for Enterprise Advanced customers and said it will add consumption-based pricing via Box AI Units.

The moves highlight how SaaS vendors are increasingly moving toward hybrid seat-subscription-consumption models with generative and agentic AI. This consumption model also lands as large language models (LLMs) are commoditizing at a rapid clip.

Under Box's consumption model, the company will introduce Box AI Units, a metric that tracks and manages AI API usage. The transparency can be used to scale and optimized without unpredictable costs. Also: Box acquires Alphamoon Technology, aims to integrate LLMs, OCR into Box AI

In addition, Box said its customers on Business, Business Plus and Enterprise plans will have unlimited AI querying for docs and images. Customers on Individual, Personal Pro and Starter plans will have Box AI capabilities in the months ahead.

As for the features, Box launched the following:

  • Box AI Extract Agents, which automate metadata creation and provide insights from documents and images. Extract agents are built into Box experiences natively.
  • Custom Agents, which can be created via Box AI Studio API. Box AI Studio launched last month.
  • Multi-Doc Querying, which queries multiple documents at once to help with research, legal and business analysis.
  • Box Forms and Box Doc Gen. Box Forms gives customers the ability to collect information and start business processes via web and mobile forms. Once the data is collected, workflows can be automated for onboarding, service requests and claims processing. Box Doc Gen gives customers the ability to generate unlimited custom documents natively in Box, Salesforce and via API.

Box's AI strategy revolves around embedding AI throughout its platform and multiple layers including metadata, user experiences and workflows.