Anthropic's secret sauce could be collaboration instead of churning out the latest greatest large language model (LLM).
The Anthropic vision that's developing is interesting because LLMs are going to need something more than chat, content generation and personality to drive revenue growth and profits.
Shortly after the launch of Claude 3.5 Sonnet, a high-performing LLM, Anthropic said Claude.ai Pro and Team users can organize chats into projects to bring activity together in one place for collaboration. The feature is called Projects.
In a blog post, Anthropic noted that Claude's collaboration tools will make it part of the mix to generate ideas, provide results with context and be more strategic. With Claude's collaboration features, Pro and Team customers can add documents, code and ideas in Claude 3.5 Sonnet's 200K context window.
Key items about Claude's collaboration features being added:
- Claude can be grounded with internal documents, transcripts, codebases and past work. This grounding gives Claude the background it needs to hit the ground running on projects.
- Customers can give custom instructions for each Project based on tone, industry and roles.
- Artifacts will appear on the side as previously launched. Artifacts are handy for coding and live previews.
- Claude Team users can share information on project activity feeds, so teammates are continuously updated.
- Anthropic said it will continue to add collaboration features and integrations with various applications and tools.
My take: Anthropic is on to something with its LLM and collaboration spin. Yes, these collaboration features exist everywhere, but for enterprise and business users looking to subscribe to generative AI services Anthropic's approach can win some converts vs. OpenAI and others. Anthropic has another advantage: It can natively build LLMs and collaboration in a native way. Existing collaboration apps are going to have to take a more bolt-on approach.
- Anthropic launches Claude 3.5 Sonnet, Artifacts as a way to collaborate
- Anthropic launches Claude Team plan, iOS app
- Anthropic CEO Amodei on where LLMs are headed, enterprise use cases, scaling
- AWS ups its investment in Anthropic as giants form spheres of LLM influence
- Foundation model debate: Choices, small vs. large, commoditization
