Proven ability to drive large scale, complex projects in alignment with corporate goals. Experienced in lead and campaign, business analysis and program implementation. With over 14 years of experience, have demonstrated success in developing and implementing integrated content marketing campaigns that includes Public relations, Analysts and Advisor relations, Digital and Social media, Engaging Events that promote brand awareness, thought leadership, asset creation and lead generation. Strong people skills; team player and have hands on experience strategic and tactical initiatives.
In my role with Tech Mahindra, I led the Analysts relations, Field Marketing and Media Relations, Enterprise Segmenting, Pipeline creation and content development. Focused on Managing strategic field Marketing, A strong relationship manager with 14+ years of experience to work alongside partners across marketing, and Corporate Spectrum (e.g. Sales, Marketing, Communications, Social, Digital, CSR, HR & External Agencies)
Competency and Vertical Marketing Initiatives - Focus on Sales Enablement, Thought Leadership, Targetted Workshops, Media Planning, Events & Conferences
Analyst Relations - Focused AR programs for competencies: Quality Interactions, Validation of Solutions, Services Vis-a-Vis market update & relationship building with influencer community
Specialties: Analyst Relations, SpecialtiesMarketing, Branding, Campaign Management, Media Management, Creativity, Design, Conceptualization, Concept Selling, Investor Relations and Digital Marketing
