- Webinar
The convergence of personal and workplace technology has raised expectations for user experience...but most enterprise software architects focus on powerful, unique functionality over refined experience. As a result, users are slow to adopt new enterprise software. This low adoption prevents customers from realizing value from their investments, which can cause customer churn for software and Cloud service providers.
By guiding behavior and engagement with gamification, you can marry functionality with user experience in your product, creating a comprehensive program that onboards new users and creates a virtuous cycle of sustained user value.
Join Ray Wang, Founder and CEO at Constellation Research, and Victor Zak, Director of Product Management at Oracle, to explore their strategies for ratcheting up the engagement experience with gamification in your company’s software. See firsthand:
• Why motivating valuable individual behaviors in your software or Cloud service offerings helps drive customer retention
• How to rapidly onboard users to your software with advanced gamification techniques
• How Oracle Fusion CRM uses gamification to supercharge sales rep usage
